The American Red Cross does not accept or solicit individual donations such as food and used clothing, which must be sorted which impedes the valuable resources of money, time and personnel that are needed for other aspects of our relief operation.
[Instead] financial contributions allow the Red Cross to purchase what is needed for the specific disaster relief operation. Monetary donations also enable the Red Cross to purchase relief supplies close to the disaster site which avoids delays and transportation costs .... and also stimulates the weakened local economy.
Obviously, there are varying degrees to how the advisory applies or exceptions, for example, I don't think the Red Cross would mind you dropping off canned goods in person at the disaster zone's Red Cross shelter to keep the onsite kitchen stocked. Otherwise, as the Red Cross website said, you usually end up doing more harm than good. If unsolicited canned goods is a headache for the Red Cross, showing up in person as an uninvited superhero at the disaster zone to aid in the clean-up puts it's own strain on the relief efforts, since volunteers need to be housed, fed, take showers, in an area that is already low on these facilities. On the topic of canned goods, personally, I feel it's unnecessary to give the expensive stuff even if you can afford to part with it. That applies as well to local food drives because nobody expects it and the odds are unscrupulous volunteers will take the expensive canned goods home. That might sound cynical but unless you implanted an RFID tracking micro chip in the donated item I'd place my bets on the side of human instinct.
Strategically, Mitt Romney put his presidential campaign on hold to show his respects. I say strategically because when Obama puts his campaign on hold, but the media zooms in and focuses on Obama, what else is Romney to do except what Romney does best and that's connecting with the American people. I forget but it was either the host of the MSNBC show before or following Racheal Maddow noted that New Jersey will take the next decade to recover. Meanwhile, Romney didn't forsake absolutely all media coverage. His Ohio rally was altered to a disaster rally where of all things the republican organizers asked the audience to bring in canned goods and disaster relief supplies just the opposite of what the Red Cross said they needed in these types of situation. It's reminiscent of Romney's visit to the London Olympics when and where he took the occasion to overcook things too.
The Making Of Romney's Storm Relief Event
McKay Coppin | BuzzFeed
But there was another problem: what if supporters showed up without materials to drop off? Team Romney prepared for that, too -- the night before the "relief event," campaign aides went to a local Wal Mart and spent $5,000 on "granola bars, canned food, and diapers," which could then be displayed for cameras.
'Just grab something'
Steve Benen | MSNBC